Monday, March 7, 2011

Etisalat unveils modified homezone and BOIC plans

In tune with its corporate culture of constant innovation,Etisalat Nigeria,earlier this week formally unveiled a repackaged Easy Starter Offering with the introduction of a new Homezone tariff and Bonus on incoming calls(BOIC). The company's Easy Starter Package, a flagship product,is targeted at the larger portion of the company's subscribers.

The modified Homezone offer,a varied option available to new and existing Easy Starter subscribers,avails customers of more affordable rates in their preferred location where they spend the most of their time at a minimal daily access fee. It allows subscribers to make calls at 20k/sec to any network and at anytime from that location with a daily access fee of N10.

The company's Chiep commercial Officer, Wael Ammar,explained that the decision to modify the package and load it with more unique offerings was informed by the need to constantly seek new ways to ensure customer satisfaction `` At Etisalat,we are committed to constantly providing value-added services and propositions that empower our customers to do more in their daily interaction with other people. This two-fold proposition,the Homezone and BOIC succintly showcase our dedication to offering enhanced services which add value to the lives of our customers who remain the bore of our business`` he stated.

According to him,the new package still retains the BOIC feature which rewards customers with one minute free call to any network for every three-minute call received from other networks in the country.

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